Wines & Vines Home
   
 
Welcome Guest
LOGIN |  CREATE ACCOUNT
 
 

Wine Industry Metrics

 

Wine Industry Metrics Slightly Mixed for April

June 2012
 
by Jim Gordon
 
Wines & Vines WI Metrics
 
Domestic table wine sales increased 11% in the four weeks ending April 15 vs. the same period a year ago. The hot growth was fueled by Easter holiday sales including sparkling wine.
 
Wines & Vines wine industry data center
 
Prices for the two most popular varietals in DtC shipments from U.S. wineries are down so far this year. Pinot Noir and Cabernet Sauvignon both gave up their gains over the last two years, while still selling at prices much higher than their averages at retail stores. Cabernet stayed $27 higher per 750ml than Pinot Noir this year. Average bottle prices for all varietals decreased by 7% to $40.23 in the 12 months through April. The highest average bottle price of $47.95 was reached in March 2010.

Off-premise sales and winery hiring activity grew by 11% and 12% respectively in April, but slightly lower revenues for direct-to-consumer shipments muddled the overall economic picture. The numbers for off-premise sales reflected unusually large growth, and they were exaggerated by the different dates when Easter was celebrated this year and in 2011. DtC shipments continued to grow in volume but dipped in value, indicating that average bottle prices were down.

 

 
The full content of this article is available for subscribers to the print edition of Wines & Vines magazine. Subscribe now and get instant, online access to the full content of Wines & Vines magazine!
 
Currently subscribed users please log in at the top of this page.
 
SEE OTHER EDITIONS OF THIS COLUMN ï¿½ CURRENT COLUMN ARTICLES »


 
Wines & Vines Home
 
866.453.9701 | 415.453.9700 | Fax: 415.453.2517
65 Mitchell Blvd., Ste. A San Rafael, CA 94903
info@winesandvines.com
Wine Industry Metrics
 
Off-Premise Sales » Month   12 Months  
May 2015 $607 million
7%
$8,068 million
5%
May 2014 $569 million $7,651 million
     
Direct-to-Consumer Shipments » Month   12 Months  
May 2015 $141 million
4%
$1,896 million
14%
May 2014 $135 million $1,657 million
     
Winery Job Index » Month   12 Months  
May 2015 355
15%
256
20%
May 2014 308 213
     
 
MORE » Released on 06.15.2015
 
 
 
 
 
 
 
 
 
 
 
 
 
 

 

Direct To Consumer
Wine Shipping Report
2015
 
Download full report »
 
 

Practical Winery & Vineyard Library
 
Search the PWV archive »
 
 

CALENDAR
  • July 1
     
    Ag Labor Relations and Pre-Harvest Briefing
     
  • July 9-10
     
    Wineries, Breweries and Distilleries
     
  • July 18
     
    Oakland Wine Festival
     
  • July 19-22
     
    Steamboat Pinot Noir Conference
     
  • MORE »
 

READER COMMENTS
 
Article: New York Wineries Going Green »
 
I am wondering how substantial the electric bill is for wineries in the Finger Lakes...
Reader: Guest
 
Article: Tasting Room Rewards »
 
I have worked in a tasting room (3) for over 8 years. It is a...
Reader: Guest
 
Article: Norton to retire from UCCE »
 
Well done, Max!
Reader: Guest
 
Article: Fighting Disease Organically »
 
IARC Monograph reports weak evidence of carcinogenicity of highly refined petroleum mineral oils, carcinogenicity is...
Reader: Hilliard
 
Article: Not-so-Merry May in California Vineyards »
 
This is a biased article. The author is looking for a grape growing crisis that...
Reader: Guest
 
 


Directory/Buyer's Guide — Your Wine Industry Marketplace
 
 
WINERY SEARCH
 
 
Advanced Search »
SUPPLIER SEARCH
   by Product
 by Company Name or Brand
 
Browse by Category »
2015 Directory/Buyer's Guide
The Wines & Vines Directory and Buyer's Guide
 
 
EXPANDED ONLINE SEARCH INCLUDED WITH PURCHASE
 
ORDER NOW »
 
LEARN MORE »
 
 
Wines & Vines Magazine
 
 
LEARN MORE »
 
SUBSCRIBE »
 
Digital Edition Now Available!
Wines & Vines Digital Edition Now Available
 
LEARN MORE »
 
ORDER NOW »
 
 
The Wines & Vines Online Marketing System
 
The Industry Standard winery marketing application
 
FREE LIVE DEMO »
 
VIEW VIDEO »
 
 
 
 
Latest Job Listings
 On & Off Premises Sale...
 Oakland Territory, CA
Sales and Marketing
 Winery Cellar Technici...
 San Luis Obispo, CA
Cellar, Lab and Production
 Wholesale Wine Rep
 Tacoma/Olympia, WA
Sales and Marketing
 Director Of Sales / No...
 New York, NY
Sales and Marketing
 Northeast Regional Sal...
 Metro New York Based, NY
Sales and Marketing
 2015 Harvest Intern
 Napa, CA
Cellar, Lab and Production
 Experienced Cellar Rat...
 Napa, CA
Cellar, Lab and Production
 Assistant Winemaker
 Calistoga, CA
Winemaker/Enologist
 2015 Harvest Intern
 Gaston, OR
Cellar, Lab and Production
 Account Manger - Alcoh...
 Atascadero, CA
Finance
 
More Job Listings >>
Follow Us On:
 
 





Home  |  About Us  |  Editors  |  Subscribe  |  Print Edition  |  Digital Edition

Advertise  |  Site Map  |  Contact Us  |  Privacy Policy
 
 
Copyright © 2001-2015 by Wine Communications Group, Inc. All Rights Reserved.
No material may be reproduced without written permission of the Publisher.
Wines&Vines does not assume any responsibility for any unsolicited manuscripts or materials.