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Blue-Chip Cabernets Drive Up Flash Prices

September 2012
 
by Andrew Adams
 
flash report
 
Several flash sites offered high-priced Napa Valley wines in July. Bottles of Harlan Estate, Joseph Phelps Vineyard, Shafer Vineyards and Opus One pushed the average retail price for flash offers higher. The most expensive wine was a 1997 Harlan Estate Cabernet Sauvignon with a retail price of $1,700 and flash price of $930. However, of the 5,226 offers tracked by WinesVinesDATA in the past 12 months, only 1,551 (or 30%) were for wines with a winery retail price of $50 or more. Invino had the most offers for these types of wines with 508 (or 40%) of its total 1,266 offers. The average discount for wine with an average winery retail of $50 or more was 41%, and the average discount of the other 3,675 offers was 38%.
 

 
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Wine Industry Metrics
 
Off-Premise Sales » Month   12 Months  
May 2015 $607 million
7%
$8,068 million
5%
May 2014 $569 million $7,651 million
     
Direct-to-Consumer Shipments » Month   12 Months  
May 2015 $141 million
4%
$1,896 million
14%
May 2014 $135 million $1,657 million
     
Winery Job Index » Month   12 Months  
May 2015 355
15%
256
20%
May 2014 308 213
     
 
MORE » Released on 06.15.2015
 
 
 
 
 
 
 
 
 
 
 
 
 
 

 

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