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Blue-Chip Cabernets Drive Up Flash Prices

September 2012
 
by Andrew Adams
 
flash report
 
Several flash sites offered high-priced Napa Valley wines in July. Bottles of Harlan Estate, Joseph Phelps Vineyard, Shafer Vineyards and Opus One pushed the average retail price for flash offers higher. The most expensive wine was a 1997 Harlan Estate Cabernet Sauvignon with a retail price of $1,700 and flash price of $930. However, of the 5,226 offers tracked by WinesVinesDATA in the past 12 months, only 1,551 (or 30%) were for wines with a winery retail price of $50 or more. Invino had the most offers for these types of wines with 508 (or 40%) of its total 1,266 offers. The average discount for wine with an average winery retail of $50 or more was 41%, and the average discount of the other 3,675 offers was 38%.
 

 
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Wine Industry Metrics
 
Off-Premise Sales » Month   12 Months  
April 2015 $627 million
5%
$8,028 million
5%
April 2014 $595 million $7,623 million
     
Direct-to-Consumer Shipments » Month   12 Months  
April 2015 $184 million
17%
$1,890 million
15%
April 2014 $157 million $1,649 million
     
Winery Job Index » Month   12 Months  
April 2015 406
34%
252
19%
April 2014 302 212
     
 
MORE » Released on 05.15.2015
 
 
 
 
 
 
 
 
 
 
 
 
 
 

 

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