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NEWSBRIEFS
  • Lake County is growing
    Robledo Family Winery opened a satellite tasting room in Lakeport, Lake County, where it farms 85 acres of vineyards. It’s the second site for 20,000-case Sonoma-based Robledo, and brings the Lake County Winery Association to a total of 27 winery members. Other new members are 1,000-case Hawk and Horse Vineyards, which farms 18 Biodynamic and organic-certified acres in Lower Lake, and Quattro Fratelli Cellars, Lakeport.
     
  • Goose Ridge opens second tasting room
    Goose Ridge Vineyard in April became the 12th Eastern Washington winery to open a satellite tasting room in the Western Washington town of Woodinville during the past year. The estate vineyard was established in Benton City in 1998; the 40,000-case winery also has a tasting room in nearby Richland.
     
  • Nicklaus takes a swing at wine
    Golf legend Jack Nicklaus and his family have partnered with Terlato Wines, Lake Bluff, Ill., to create Jack Nicklaus Wines, Bordeaux varietals and blends sourced from Napa Valley appellations. Retailing at $35 to $43 per bottle, they are available through uncorked.com and at golf clubs and resorts. The wines debuted in June.
     
  • New winemaker at Bedell
    Bedell Cellars, a 10,000-case producer in Cutchogue, on the North Fork of Long Island, N.Y., appointed Richard Olsen-Harbich winemaker. Previously, he was winemaker at 5,000-case Raphael in Peconic, N.Y.
     
  • Winemaker joins Vinicas
    Tartaric acid manufacturer/direct distributor, Vinicas Inc., Napa, Calif., appointed Krimo Souilah as winemaker and sales manager for North America. Owner of a Pinot Noir vineyard in British Columbia’s Okanagan Valley, he also has distributed barrels for Mercier USA Inc. For more information, visit vinicas.com.
     
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A compilation of wines reviewed each week by leading wire service and major daily newspaper wine columnists
 
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Marketing Matters

 

One-Wine-Per-Day Websites Build Sales

June 2007
 
by Tina Caputo
 
David Studdert
David Studdert, managing director of Wine Country Connect, selects wines and handles fulfillment and logistics for Texas-based wine.woot.com, which sells "packs" of wines from a single winery each week.
Photo: Courtesy of Sonoma Index Tribune
 
Most small-production winery owners have realized that the Internet can be an essential sales tool, and are taking steps to drive consumer traffic to their winery websites. While this is certainly a good strategy, a new breed of wine-sales website offers a cost-effective way for wineries to expand their online reach beyond their own home pages.
 

 
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