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The 'Natural' Trap

October 2007
 
by Tim Patterson
 
Reverse Osmosis Wines
 
Supermarket shelves these days bulge with products claiming to be "natural"--everything from breakfast cereals to canned beans to frozen dinners. Most of us take these claims with a heaping pinch of skepticism. The wine aisle trumpets the same message, reinforced by a mountain of press packets and website rhapsodies about how "our wines are made in the vineyard." The image is surely in line with the times, but it may not be all that well-considered.
 

 
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