Wines & Vines Home
   
 
Welcome Guest
LOGIN |  CREATE ACCOUNT
 
 

Faces & Forums

 

Unified Boosts Attendance

March 2009
 
by Kate Lavin
 
 
Alternative text
 
Jon Fredrikson (left) discusses California's proposed 'nickel-a-drink' tax. (right) Greg Gessner (left) and Chris Phelps chat outside a session at Unified.
LEFT PHOTO: Ken Freeze
 
Sacramento, Calif. -- About 11,900 wine industry professionals attended the Unified Wine & Grape Symposium in late January, topping last year's attendance figure by 400. Highlights of the annual event, hosted by the American Society for Enology and Viticulture and the California Association of Winegrape Growers, included three general sessions--one focusing on sustainability, another about the state of the industry, and the last covering change in changing times.

Jon Fredrikson of Gomberg-Fredrikson and Associates had harsh words for the "nickel-a-drink" excise tax being proposed in California. "The state only gets one-half to one-third of the actual surtax increase," he said, calling the proposal "detrimental to both industry and consumers."

Alternative text
 
James Harbertson (left) and John Thorngate prepare for the start of a session.The day-long aroma symposium covered topics such as the link between crop load and wine quality.
 
During the second day of sessions, wine writer Paul Lukacs proved to be one of the crowd's favorite speakers, delivering a message about making wine part of American culture and eliminating the snob factor.

"For a long time we have presented wine as something special, as something fancy, not as something (consumers) should have every day," Lukacs said. "For the first time, I think, in history, we are poised to really make wine a foundational part of the American lifestyle."

Unified Symposium
 
Stuart Weiss (left) and John Hilliard share information prior to the start of the Aroma Symposium.
 
In the tradeshow area of the Sacramento Convention Center, hundreds of vendors took the unique opportunity to connect with decision-makers from North America's top winemakers and grapegrowers all in one spot.
 
SHARE »
Close
 
Currently no comments posted for this article.
 
 
SEE OTHER EDITIONS OF THIS COLUMN ï¿½ CURRENT COLUMN ARTICLES »


 
Wines & Vines Home
 
866.453.9701 | 415.453.9700 | Fax: 415.453.2517
65 Mitchell Blvd., Ste. A San Rafael, CA 94903
info@winesandvines.com
Wine Industry Metrics
 
Off-Premise Sales » Month   12 Months  
March 2015 $622 million
7%
$7,995 million
5%
March 2014 $582 million $7,588 million
     
Direct-to-Consumer Shipments » Month   12 Months  
March 2015 $252 million
19%
$1,863 million
14%
March 2014 $213 million $1,634 million
     
Winery Job Index » Month   12 Months  
March 2015 356
22%
243
16%
March 2014 292 210
     
 
MORE » Released on 04.15.2015
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Direct To Consumer
Wine Shipping Report
2015
 
Download full report »
 
 

Practical Winery & Vineyard Library
 
Search the PWV archive »
 
 

CALENDAR
  • April 17-19
     
    Earth Day Food & Wine Festival
     
  • April 21
     
    Ahead of the Curve
     
  • April 25
     
    Vineyard Mechanization Workshop
     
  • April 25-26
     
    Vineyard to Vintner in Stags Leap
     
  • MORE »
 

READER COMMENTS
 
Article: Is Organic Grape Growing Possible in the East? »
 
FWIW, We make a few wines from a certified Organic vineyard growing cabernet franc, merlot,...
Reader: southoldfc
 
Article: Specialty Tanks Encourage Oak Extraction »
 
According to the manufacturer, the logs are made through compression and not with a binding...
Reader: Andrew Adams
 
Article: Specialty Tanks Encourage Oak Extraction »
 
What is the bonding agent of the Pressed Oak Logs?
Reader: Guest
 
Article: Is Organic Grape Growing Possible in the East? »
 
Some Long Island, NY, vineyard farmers are already using nearly organic methods. They have worked...
Reader: envcat
 
Article: Loosening AVA Regulations »
 
When I see 'Napa Valley'on a wine label, it doesn't only suggest the flavors I...
Reader: Guest
 
 


Directory/Buyer's Guide — Your Wine Industry Marketplace
 
 
WINERY SEARCH
 
 
Advanced Search »
SUPPLIER SEARCH
   by Product
 by Company Name or Brand
 
Browse by Category »
2015 Directory/Buyer's Guide
The Wines & Vines Directory and Buyer's Guide
 
 
EXPANDED ONLINE SEARCH INCLUDED WITH PURCHASE
 
ORDER NOW »
 
LEARN MORE »
 
 
Wines & Vines Magazine
 
 
LEARN MORE »
 
SUBSCRIBE »
 
Digital Edition Now Available!
Wines & Vines Digital Edition Now Available
 
LEARN MORE »
 
ORDER NOW »
 
 
The Wines & Vines Online Marketing System
 
The Industry Standard winery marketing application
 
FREE LIVE DEMO »
 
VIEW VIDEO »
 
 
 
 
Latest Job Listings
 Wine Buyer Needed
 New York, NY
Sales and Marketing
 Tasting Room/Guest Rel...
 St. Helena, CA
DTC, Tasting Room and Retai
 Sales Representative O...
 West Sonoma County, CA
Sales and Marketing
 Seasonal Sugar Tester ...
 Lodi, CA
Cellar, Lab and Production
 District Manager Michi...
 Detroit, MI
Sales and Marketing
 Tasting Salon Professi...
 Sonoma, CA
DTC, Tasting Room and Retai
 Viticultural Technicia...
 Santa Rosa, CA
Vineyards
 Regional Sales Manager...
 Chicago, IL
Sales and Marketing
 Tasting Room Manager
 Eugene, OR
DTC, Tasting Room and Retai
 Cellar / Laboratory Wo...
 Eugene, OR
Cellar, Lab and Production
 
More Job Listings >>
Follow Us On:
 
 





Home  |  About Us  |  Editors  |  Subscribe  |  Print Edition  |  Digital Edition

Advertise  |  Site Map  |  Contact Us  |  Privacy Policy
 
 
Copyright © 2001-2015 by Wine Communications Group, Inc. All Rights Reserved.
No material may be reproduced without written permission of the Publisher.
Wines&Vines does not assume any responsibility for any unsolicited manuscripts or materials.