Wines & Vines Home
   
 
Welcome Guest
LOGIN |  CREATE ACCOUNT
 
 

Wine Industry Metrics

 

Wine Industry Data Center

June 2011
 
by Jim Gordon
 
 
wine varietal sales
 
With 25 months of direct-to-consumer shipments data now collected by the Wines & Vines/ShipCompliant Shipment Model, monthly comparisons over three years are possible. The data show that average bottle prices of Cabernet Sauvignon have recovered well since April 2009, while Pinot Noir struggles with an average bottle price $5 below 2009 levels. For Cabernet Sauvignon, April 2011 sales were projected at 46,000 cases with a value of $43 million. For Pinot Noir, the numbers were 55,000 cases and $26 million. The model weighs millions of DtC transactions against exhaustive winery size numbers in WinesVinesDATA.
April marked seven out of eight months for positive change in all three wine industry economic indicators posted on this page. The lukewarm 2% growth in off-premise sales for the most recent four weeks was backed by a 52-week growth rate of 6%. DtC shipments beat the performance a year ago by the widest margin yet this year. The Winery Job Index beat last April by 10%, representing expanding job opportunities.



























direct shipping wine
 
Off-premise domestic table wine sales at major food and drug stores for the four-week period ending April 17 grew 2% over the previous year, according to check stand scan data.
 
direct shipping wine
 
April DTC shipment growth over last year showed the biggest gain so far in 2011. Spring wine club shipments account for much of the spike in March and April.
 
direct shipping wine
 
Winejobs.com reported that winery hiring activity grew by 10% in April from a year ago. The index was more than twice as high as in April 2009.
 
SHARE »
Close
 
Currently no comments posted for this article.
 
 
SEE OTHER EDITIONS OF THIS COLUMN ï¿½ CURRENT COLUMN ARTICLES »


 
Wines & Vines Home
 
866.453.9701 | 415.453.9700 | Fax: 415.453.2517
65 Mitchell Blvd., Ste. A San Rafael, CA 94903
info@winesandvines.com
Wine Industry Metrics
 
Off-Premise Sales » Month   12 Months  
June 2015 $602 million
5%
$8,101 million
6%
June 2014 $571 million $7,676 million
     
Direct-to-Consumer Shipments » Month   12 Months  
June 2015 $92 million
6%
$1,901 million
14%
June 2014 $87 million $1,669 million
     
Winery Job Index » Month   12 Months  
June 2015 366
22%
261
19%
June 2014 300 220
     
 
MORE » Released on 07.15.2015
 
 
 
 
 
 
 
 
 
 
 
 
 
 

 

Direct To Consumer
Wine Shipping Report
2015
 
Download full report »
 
 

Practical Winery & Vineyard Library
 
Search the PWV archive »
 
 

CALENDAR
  • July 31 - August 2
     
    West of West
     
  • August 1
     
    Urban Wine Xperience
     
  • August 7
     
    International Cold Climate Wine Competition
     
  • August 8
     
    Wind to Wine Festival
     
  • MORE »
 

READER COMMENTS
 
Article: The Spiciest Wines You Have Ever Tasted »
 
There are some wines from New Mexico are infused with pepper flavors. Also, The Wine...
Reader: Guest
 
Article: Does Red Blotch Affect Wine? »
 
I have a grapevine in my polytunnel in east London which is showing signs of...
Reader: Guest
 
Article: Central Coast Wine Harvest Begins »
 
Here at Flying Goat Cellars in Lompoc we harvested last week the Bien Nacido Pinot...
Reader: Guest
 
Article: The Spiciest Wines You Have Ever Tasted »
 
I'm curious as to how 'guest' defines wine and their rational for claiming this is...
Reader: Rob McDonald
 
Article: The Spiciest Wines You Have Ever Tasted »
 
This is not wine. This is aromatized drink. Like vermouth.
Reader: Guest
 
 


2015 Directory/Buyer's Guide
The Wines & Vines Directory and Buyer's Guide
 
 
EXPANDED ONLINE SEARCH INCLUDED WITH PURCHASE
 
ORDER NOW »
 
LEARN MORE »
 
 
Wines & Vines Magazine
 
 
   LEARN MORE »
 
   SUBSCRIBE »
 
Digital Edition Now Available!
Wines & Vines Digital Edition Now Available
 
LEARN MORE »
 
ORDER NOW »
 
 
The Wines & Vines Online Marketing System
 
The Industry Standard winery marketing application
 
FREE LIVE DEMO »
 
VIEW VIDEO »
 
 
 
 
Latest Job Listings
 Tasting Room Lead
 Woodinville, WA
DTC, Tasting Room and Retai
 Harvest Intern And Ass...
 Newberg, OR
Cellar, Lab and Production
 Part Time Tasting Room
 Napa, CA
DTC, Tasting Room and Retai
 Area Sales Manager-Ora...
 Orange County, CA
Sales and Marketing
 Tasting Room Associate
 Sherwood, OR
DTC, Tasting Room and Retai
 Accounts Payable Speci...
 Napa, CA
Finance
 Office Manager / Compl...
 Healdsburg, CA
General Administration and
 Sales Representative
 Phoenix/Scottsdale & Northern Arizona, AZ
Sales and Marketing
 Sales Representative
 Vail Valley, CO
Sales and Marketing
 Wine And Olive Oil Edu...
 Geyserville, CA
Sales and Marketing
 
More Job Listings >>
Follow Us On:
 
 





Home  |  About Us  |  Editors  |  Subscribe  |  Print Edition  |  Digital Edition

Advertise  |  Site Map  |  Contact Us  |  Privacy Policy
 
 
Copyright © 2001-2015 by Wine Communications Group, Inc. All Rights Reserved.
No material may be reproduced without written permission of the Publisher.
Wines&Vines does not assume any responsibility for any unsolicited manuscripts or materials.