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Measuring Sustainability

September 2011
 
by Cliff Ohmart
 
 
CLICK PHOTO TO PLAY VIDEO: Cliff Ohmart at Bokish Vineyards
The wine community has embraced the concept of sustainability like no other cropping system. Since the early 1990s winegrowers and winemakers have been committed to moving along the sustainability continuum, from less sustainable to more sustainable. For the most part, progress has been measured by implementing and tracking practices.

Furthermore, all of the existing sustainability certification programs (such as Lodi Rules for Sustainable Winegrowing, Sustainability in Practice, Certified California Sustainable Winegrowing Program, National Organic Program and Biodynamic Farming) are practice-based. University and government programs designed to improve environmental and social conditions on and off the farm also are based on implementing what have been labeled best management practices, or BMPs.
 

 
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Wine Industry Metrics
 
Off-Premise Sales » Month   12 Months  
September 2014 $575 million
5%
$7,743 million
6%
September 2013 $550 million $7,311 million
     
Direct-to-Consumer Shipments » Month   12 Months  
September 2014 $163 million
16%
$1,708 million
11%
September 2013 $141 million $1,538 million
     
Winery Job Index » Month   12 Months  
September 2014 166
14%
226
18%
September 2013 145 192
     
 
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