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Ignoble Rot in California

May 2012
 
by
 
When the glassy-winged sharpshooter was just a problem in Florida, it wasn’t a big issue for the wine industry because, well, they don’t make millions of cases of Chardonnay in Florida. Once it hit California, the little bug became a big issue. The European grapevine moth was a constant threat in—you guessed it—Europe for many years before it hit California’s North Coast, at which point it prompted quarantine and lots of research funding. Botrytis was another one of these far-away concerns, something growers worried about in France or Oregon or upstate New York; some folks in California were even frustrated about the relative absence of the “good” botrytis, the kind that makes heavenly dessert wines.
 

 
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Off-Premise Sales » Month   12 Months  
December 2014 $776 million
3%
$7,866 million
5%
December 2013 $755 million $7,470 million
     
Direct-to-Consumer Shipments » Month   12 Months  
December 2014 $166 million
14%
$1,820 million
15%
December 2013 $145 million $1,576 million
     
Winery Job Index » Month   12 Months  
December 2014 155
27%
229
14%
December 2013 122 200
     
 
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