Wines & Vines Home
   
 
Welcome Guest
LOGIN |  CREATE ACCOUNT
 
ADVERTISEMENT
 
 
 
03.27.2014  
 

Winery Proposed Atop Yountville Hills

Winery veterans outline plan for 100,000-gallon facility on 10.9-acre site

 
by Paul Franson
 
 
“yountville
 
Much of the proposed Yountville Hills Winery would be underground and not visible from Highway 29.
Napa, Calif.—Two veterans of the wine business have filed an application with Napa County to build a new winery with an annual production of 100,000 gallons atop the northwest Yountville hill opposite Mustards Grill.

CS2 Wines LLC (owned by Eric Sklar of St. Helena, Calif., a former owner of Alpha Omega Winery, and Prescott Ashe, who owns Prescott Ashe Vineyards) proposed the Yountville Hill Winery.

The location just past Yountville, Calif., and the hills that form a gateway to the upper Napa Valley would likely make the site a top visitor destination. The site would total 10.9 acres from two combined parcels, narrowly meeting the 10 acres required by the county for a winery in unincorporated areas.

There has been increasing opposition to wineries designed to attract tourists on property that doesn’t contain vineyards, as the original intent of tight local regulations was to permit wineries to process grapes from on-site. However, the project would have a 2-acre vineyard on the flat portion next to Highway 29.  In addition, Sklar and Prescott said in the application that they own more than 30 acres of vineyards and are seeking to buy 100 additional acres.

Plans for development
Little of the facility would be visible from Highway 29. The production winery would be built largely underground, but the owners still would need approval to allow exceptions to a number of county regulations.

They plan two new winery buildings with 14,000 square feet of floor area, including a 1,200-square-f00t reception building and a 12,800-square-foot winery, administration and visitor center building with 9,600 square feet of unenclosed terraces.

They also would dig 36,000 square feet of caves, including a prep kitchen, and have 37 on-site parking spaces.

The applicants also have an aggressive marketing plan, with 48 events per year and a maximum of 50 guests at each event (half of the events would be scheduled to begin after 6:30 p.m.); six events per year for a maximum of 100 guests at each event; two events per year for a maximum of 200 guests at each event; two wine auction events per year and tours and tastings, which may include by-appointment-only food pairing for a maximum of 285 visitors per day with up to 1,120 visitors per week (110 per day Monday through Friday).

According to the plans filed with the county, Yountville Hill Winery would serve wine by the glass in the visitor center and on the patio. Wineries with views may offer tasting, but not drinking, as this is a new privilege for California wineries with secondary tasting areas and special licensing, and few wineries in Napa County have applied to serve wines by the glass.

Changes needed
To accomplish all this, the proposal seeks exception to conservation regulations for grade/construction improvements. The Napa County planning staff found, however, that the project complies with requirements of the Winery Definition Ordinance and the remainder of the Napa County Zoning Ordinance. The Winery Definition Ordinance was established to protect agriculture and open space and to regulate winery development and expansion in a manner that avoids potential negative environmental effects.

It also concluded that given the topography of the site, caves are preferable and present less of an impact than would additional above-grade floor area. The staff added that the developers have proposed mitigation for other potential exceptions to rules.

An existing 4,000-square-foot residence (the former Castle in the Clouds bed and breakfast) and garage, the existing driveway from State Route 29 to the structures, and a cave will be removed as part of the proposal to facilitate construction of the winery, a new driveway and associated improvements.

The County of Napa Planning Division will take comments until April 16.

SHARE »
Close
 
Currently no comments posted for this article.
 
CURRENT NEWS INDEX »


 
Wines & Vines Home
 
866.453.9701 | 415.453.9700 | Fax: 415.453.2517
65 Mitchell Blvd., Ste. A San Rafael, CA 94903
info@winesandvines.com
Wine Industry Metrics
 
Off-Premise Sales » Month   12 Months  
July 2014 $557 million
5%
$7,577 million
6%
July 2013 $533 million $7,128 million
     
Direct-to-Consumer Shipments » Month   12 Months  
July 2014 $61 million
9%
$1,674 million
10%
July 2013 $56 million $1,517 million
     
Winery Job Index » Month   12 Months  
July 2014 312
10%
222
19%
July 2013 283 187
     
 
MORE » Released on 08.15.2014
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Practical Winery & Vineyard Library
 
Search the PWV archive »
 
 

Direct To Consumer
Wine Shipping Report
2014
 
Download full report »
 
 

CALENDAR
  • August 19-23
     
    World of Wine
     
  • August 23
     
    Harvest STOMP
     
  • August 29-31
     
    Sonoma Wine Country Weekend
     
  • August 30 - September 1
     
    Columbia Gorge Open House Weekend
     
  • MORE »
 

READER COMMENTS
 
Article: Useful Spanish for Wine Harvest »
 
you misspelled "zona" under Loading Area
Reader: Guest
 
Article: Early 2014 Grape Harvest Begins »
 
Thanks for mentioning Temecula and the South Coast appellation in your article. It is great...
Reader: Guest
 
Article: Wineries May Lose Internet Domain Dispute »
 
All these arguments could be levied by any industry associated with any gTLD, new or...
Reader: Doug Barnett
 
Article: Wineries May Lose Internet Domain Dispute »
 
Do brands get hijacked now? Even though .wine does not yet exist, are there false...
Reader: Larry Chandler
 
Article: Resistant Weeds Threaten Vineyards »
 
Roundup is not benign. It does not always break down in a day or two...
Reader: Robert Rex
 
 


Directory/Buyer's Guide — Your Wine Industry Marketplace
 
 
WINERY SEARCH
 
 
Advanced Search »
SUPPLIER SEARCH
   by Product
 by Company Name or Brand
 
Browse by Category »
2014 Directory/Buyer's Guide
The Wines & Vines Directory and Buyer's Guide
 
 
EXPANDED ONLINE SEARCH INCLUDED WITH PURCHASE
 
ORDER NOW »
 
LEARN MORE »
 
 
Wines & Vines Magazine
 
 
LEARN MORE »
 
SUBSCRIBE »
 
Digital Edition Now Available!
Wines & Vines Digital Edition Now Available
 
LEARN MORE »
 
ORDER NOW »
 
 
The Wines & Vines Online Marketing System
 
The Industry Standard winery marketing application
 
FREE LIVE DEMO »
 
VIEW VIDEO »
 
 
 
 
Latest Job Listings
 Division Finance Direc...
 Dallas, TX
Finance
 2014 Harvest Internshi...
 Sebastopol, CA
Winemaking and Production
 Trade Relations Coordi...
 Kenwood, CA
DTC, Tasting Room and Retai
 E-Commerce/Wine Club C...
 Sonoma, CA
DTC, Tasting Room and Retai
 Pr Account Manager
 San Francisco, CA
General Administration and
 Lab Technician (Temp)
 Santa Rosa, CA
Winemaking and Production
 Account Coordinator (S...
 American Canyon, CA
General Administration and
 Wine Sales & Relations...
 Napa, CA
Sales and Marketing
 Temporary Harvest Help
 St. Helena, CA
Winemaking and Production
 Warehouse Outbound Sup...
 Benicia, CA
General Administration and
 
More Job Listings >>
Follow Us On:
 
 





Home  |  About Us  |  Editors  |  Subscribe  |  Print Edition  |  Digital Edition

Advertise  |  Site Map  |  Contact Us  |  Privacy Policy
 
 
Copyright © 2001-2014 by Wine Communications Group, Inc. All Rights Reserved.
No material may be reproduced without written permission of the Publisher.
Wines&Vines does not assume any responsibility for any unsolicited manuscripts or materials.