Wines & Vines Home
   
 
Welcome Guest
LOGIN |  CREATE ACCOUNT
 
ADVERTISEMENT
 
 
 
06.16.2011  
 

Consultants Seek Direction for Oregon Wine

Oregon Wine Board sees chance to change direction as search begins for Jeanette Morgan's replacement

 
by Kate Lavin
 
 
Oregon Wine Board
 
Portland, Ore.—It’s not customary for a hands-on vineyard manager to spend a week at the Oregon Wine Board’s downtown office during prime winegrape-growing season, but since Tuesday, the day after it was announced that Jeanette Morgan had stepped down from the executive director post she’d held since Nov. 1, Leigh Bartholomew has been on-site to answer questions among the pared-down staff and concerned members.

Bartholomew, who works as vineyard manager at 10,000-case Archery Summit Winery, Dayton, Ore., was appointed to the OWB’s board of directors by former Gov. Ted Kulongoski. On Wednesday she told Wines & Vines that the search already is under way for a new executive director; Napa’s Benchmark Consulting is organizing the recruitment process.

Do board members plan to change the job description for the next executive director? “Everybody is starting to put down their dreams and aspirations on paper,” Bartholomew said. “Nothing is set yet.”

The next step
Bartholomew and board chairman Sam Tannahill, a partner in 135,000-case A to Z Wineworks and 12,000-case Rex Hill Vineyards, Newberg, said that Morgan submitted her resignation Monday, effective immediately. Others in the industry said that meetings were held last week to plan for Morgan’s departure.

Oregon Wine Board
 
Steve Burns and Stacie Jacob are working with the Oregon Wine Board during its leadership transition.

The board announced Monday that Steve Burns, former executive director of the Washington Wine Commission and partner at O’Donnell Lane LLC, Glen Ellen, Calif., would join Stacie Jacob, who recently announced her departure from the Paso Robles Wine Country Alliance, in working with the OWB to strategize next steps and create a seamless transition for the incoming leader. The pair previously worked together at the Washington Wine Commission, and Jacob is leaving the PRWCA to launch Soltera Strategies, a Paso Robles-based consulting firm for wine industry clients.

Speaking today from Paso Robles, Jacob said that the first step will be assessing the situation with the Oregon board and deciding on how to prioritize resources to benefit marketing and public policy initiatives and set the stage for the new executive director.

Given the professional experience of both Burns and Jacob in running regional wine trade associations, one might expect either of them to be a perfect fit for the director role in Portland, but both insist they are committed to aiding strictly from a consulting level.

“Stacie and I are working to make ourselves obsolete,” Burns told Wines & Vines. “You try to set up an organization for success without you.” Burns added that meeting with members, staff and the board, reviewing past strategic plans and holding planning retreats are orders of priority that he hopes will give the incoming leadership a “road map” from which to work.

And as far as that leadership goes, “Résumés are already rolling in,” he said.

Tying up loose ends
While Burns and Jacob start building marketing plans from the ground up, Tannahill said that a couple of land-use bills will continue to be a high priority for board members until the state’s legislative session ends in a few weeks. Then members can focus on the future.

“In every opportunity there are challenges,” Tannahill said. “I see this as the beginning of a new era.”

Jeanette Morgan joined the Oregon Wine Board in November 2010 as executive director. Previously she served as vice president of global government affairs at California-based National Semiconductor Corp. When Wines & Vines spoke to Morgan a few weeks ago, she said she had spent the past six months learning about the industry by meeting with winery owners and grapegrowers across the state, emphasizing that wineries have “very different business models” and commenting on the innovative and collaborative nature of Oregon wine.

SHARE »
Close
 
Currently no comments posted for this article.
 
CURRENT NEWS INDEX »


 
Wines & Vines Home
 
866.453.9701 | 415.453.9700 | Fax: 415.453.2517
65 Mitchell Blvd., Ste. A San Rafael, CA 94903
info@winesandvines.com
Wine Industry Metrics
 
Off-Premise Sales » Month   12 Months  
June 2014 $562 million
5%
$7,549 million
6%
June 2013 $535 million $7,094 million
     
Direct-to-Consumer Shipments » Month   12 Months  
June 2014 $87 million
17%
$1,669 million
11%
June 2013 $74 million $1,510 million
     
Winery Job Index » Month   12 Months  
June 2014 300
34%
220
21%
June 2013 224 182
     
 
MORE » Released on 07.15.2014
 
 
 
 
 
 
 
 
 
 
 
 
 
 

Wines & Vines
Packaging Conference
 
Learn More »
 
 

Practical Winery & Vineyard Library
 
Search the PWV archive »
 
 

Direct To Consumer
Wine Shipping Report
2014
 
Download full report »
 
 

CALENDAR
  • July 29
     
    Organic Winegrowing Conference
     
  • July 30
     
    Sweet and Fortified Wine Association Meeting
     
  • July 30 - August 1
     
    Indy International Wine Competition
     
  • August 1-3
     
    West of West Festival
     
  • MORE »
 

READER COMMENTS
 
Article: Wineries May Lose Internet Domain Dispute »
 
All these arguments could be levied by any industry associated with any gTLD, new or...
Reader: Doug Barnett
 
Article: Wineries May Lose Internet Domain Dispute »
 
Do brands get hijacked now? Even though .wine does not yet exist, are there false...
Reader: Larry Chandler
 
Article: Resistant Weeds Threaten Vineyards »
 
Roundup is not benign. It does not always break down in a day or two...
Reader: Robert Rex
 
Article: Resistant Weeds Threaten Vineyards »
 
Mitigating water use in the vineyard in the first place is also an applicable tactic....
Reader: Guest
 
Article: Resistant Weeds Threaten Vineyards »
 
Having managed vineyards that have used both approaches, I would say that a diverse approach...
Reader: Guest
 
 


Directory/Buyer's Guide — Your Wine Industry Marketplace
 
 
WINERY SEARCH
 
 
Advanced Search »
SUPPLIER SEARCH
   by Product
 by Company Name or Brand
 
Browse by Category »
2014 Directory/Buyer's Guide
The Wines & Vines Directory and Buyer's Guide
 
 
EXPANDED ONLINE SEARCH INCLUDED WITH PURCHASE
 
ORDER NOW »
 
LEARN MORE »
 
 
Wines & Vines Magazine
 
 
LEARN MORE »
 
SUBSCRIBE »
 
Digital Edition Now Available!
Wines & Vines Digital Edition Now Available
 
LEARN MORE »
 
ORDER NOW »
 
 
The Wines & Vines Online Marketing System
 
The Industry Standard winery marketing application
 
FREE LIVE DEMO »
 
VIEW VIDEO »
 
 
 
 
Latest Job Listings
 Lead Operator I
 St. Helena, CA
Winemaking and Production
 Bookkeeper/Accountant ...
 Sonoma, CA
General Administration and
 Human Resources Repres...
 Lodi, CA
General Administration and
 Social Media Specialis...
 Napa, CA
Sales and Marketing
 Winemaker
 Oliver, BC
Winemaking and Production
 Harvest Intern
 Redmond, WA
Winemaking and Production
 Tasting Room Host
 St. Helena, CA
DTC, Tasting Room and Retai
 Sales /Customer Servic...
 Milpitas, CA
Sales and Marketing
 Harvest Cellar Positio...
 Napa, CA
Winemaking and Production
 Hospitality Representa...
 Napa, CA
DTC, Tasting Room and Retai
 
More Job Listings >>
Follow Us On:
 
 





Home  |  About Us  |  Editors  |  Subscribe  |  Print Edition  |  Digital Edition

Advertise  |  Site Map  |  Contact Us  |  Privacy Policy
 
 
Copyright © 2001-2014 by Wine Communications Group, Inc. All Rights Reserved.
No material may be reproduced without written permission of the Publisher.
Wines&Vines does not assume any responsibility for any unsolicited manuscripts or materials.