Sonoma, Calif.—Wine Business Monthly, WBM, announced the first Innovation + Quality conference, IQ 2015, featuring seminars and a tradeshow for ultra-premium wineries. IQ 2015 will take place March 4, 2015 at Charles Krug Winery in the Napa Valley.

“Ultra-premium wineries have expressed a need for a conference dedicated to their unique issues,” said WBM Publisher Eric Jorgensen. “This led WBM to create an exclusive gathering for ultra-premium wineries dedicated to the concept of using innovation to advance wine quality.”

The goal of IQ 2015 is to focus on the latest innovations and best practices that will drive the advancement and quality of the world's finest wines. IQ 2015 will feature educational sessions and tastings as well as hands-on demonstrations of the latest equipment and techniques curated by WBM editors and ultra-premium wineries.

The Advisory Board for IQ 2015 includes the following industry leaders:
• David Adelsheim — Adelsheim Vineyard
• Susan Boswell — Chateau Boswell
• Marty Clubb — L'Ecole No. 41
• Honore Comfort — Sonoma County Vintners
• Daniel Daou — Daou Vineyards
• Doug Gore — Ste. Michelle Wine Estates
• Paul Leary — Blackbird Vineyards
• Peter Mondavi Jr — Charles Krug Winery
• Rob Mondavi — Michael Mondavi Family Estate
• Jennifer Putnam — Napa Valley Grapegrowers
• Linda Reiff — Napa Valley Vintners
• Kevin Sass — Halter Ranch Vineyard
• Sam Tannahill — A to Z Wine Works - REX HILL

For information regarding sponsoring IQ 2015, please contact Tamara Leon at 707-940-3937.