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COVER STORY
When It's Time to Redesign
How designers and wineries collaborate to revamp and refresh wine packaging
by Jane FirstenfeldTECHNICAL SPOTLIGHT
Growing Into the Estate
M2 Wines goes from warehouse to modern winery in Lodi, Calif.
by Andrew AdamsGROWING & WINEMAKING
Winemakers Give Clay a Close Look
Trials indicate clay fermentors provide characteristics different from steel, concrete
by Andrew AdamsTOP STORIES
Northwest Vineyard Deals Reflect Rebound
by Peter MithamStarbucks to Offer Wine at More Locations
by Paul FransonBrutal Winter in the East
by Linda Jones McKeeSALES & MARKETING
Maximize the Value of Tours
Exceptional experiences increase wine purchases and club memberships
by Craig RootBarrel Tasting and Blending
Winery tasting rooms elevate tasting experience with blending
by Andrew AdamsHow Useful Is a Wine Expert's Opinion?
UC Davis study indicates consumers and experts differ significantly in wine preferences
by Jon TourneyBUSINESS & MANAGEMENT
Winemaker Interview: Hugh Reimers
Jackson Family Wines executive says company is in acquisition mode
by Laurie DanielPRACTICAL WINERY & VINEYARD
Management strategies for drought conditions
by Stan GrantMount Eden Vineyards expands with Domaine Eden and Silicon Valley Bank financing
by Cynthia BournellisRole of trace metals in wine 'reduction'
by Marlize Viviers, Mark Smith, Eric Wilkes, Paul Smith and Dan JohnsonWINE EAST FEATURES
Cluster Thinning in Late-Harvest Riesling: Does it Pay?
by Justine Vanden Heuvel and Trent PreszlerDepartments
Editor's Letter
When Will Washington Go National?
by Jim GordonNewsbriefs
Suppliers, People, Marketing, Events, Regional
Columns