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November 2014 Data Released on 12.15.2014DtC Shipment 12-Month Total Approaches $1.8 BillionDirect-to-consumer shipments of wine in November grew 21% from November 2013 and barely dipped from their usual annual high point in October. Performance during 12 months ending in November was 16% higher than a year ago, and nearly reached $1.8 billion.
Direct-to-Consumer Shipments » Month 12 Months November 2014 $274 million 21% $1,799 million 16% November 2013 $225 million $1,558 million
Consumers spent the most dollars on wine shipments priced from $30-$59.99 per bottle, although wines priced even higher were not far behind.
Within the most valuable price segment for DtC shipments, Pinot Noir has the largest value share followed by Cabernet Sauvignon and Red Blends.