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September 2014 Data Released on 10.15.2014Strong September DtC Shipments Raise 12-Month Growth by 11%The 12-month growth rate for the value of direct-to-consumer shipments from U.S. wineries increased 11% in September, pulled by 16% growth in shipments for the month compared to September 2013. DtC shipments in September totaled $163 million for 357,000 cases. The average bottle price was $38.01, down from $38.92 a year ago.
Direct-to-Consumer Shipments » Month 12 Months September 2014 $163 million 16% $1,708 million 11% September 2013 $141 million $1,538 million
The value of September DtC shipments more than doubled compared to August and rose 16% from September 2013. Volume was up 18% from a year ago.
The value of DtC shipments from Napa wineries for the 12 months ending in September totaled $820 million. This more than doubled the value of shipments from Sonoma wineries and was 12% higher than a year ago. DtC shipments from Sonoma grew by 5%.