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May 2016 Data Released on 06.15.2016DtC Shipments Grow 30% in MayDirect-to-consumer shipments in May brought in 30% more dollars than in May 2015, and helped boost the 12-month performance to 11%. The big gain was at least partly due to the calendar, and that shippers like to send their packages early in the week. May wrapped into a fifth week including Memorial Day Monday and the day after, so May had one more peak shipping period than most months. Large wineries are also becoming active in DtC shipments, swelling the sales total with lower-priced wines.
Direct-to-Consumer Shipments » Month 12 Months May 2016 $183 mil 30% $2,111 mil 11% May 2015 $141 mil $1,896 mil
The value of DtC shipments in May was $182,967,973, which was 30% higher than May 2015.
DtC shipments from U.S. wineries totaled 432,006 cases in May.
Californians buy the largest percentage of wines direct-shipped from Napa County wineries, followed by Texans and citizens of several other states with large populations.
Download the Wines & Vines/Ship Compliant 2016 Direct to Consumer shipping report
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