Wine Industry Metrics   Please select:
  
  METRICS EMAIL SIGN UP »
WinesVinesAnalytics    
 
July 2013 Data Released on 08.15.2013
 
July DtC Shipments Up 15% in Value, 16% in Volume
Direct-to-consumer shipments of domestic wine totaled $56,037,392 in July, surpassing the July 2012 level by 15%. Volume grew 16% to 152,348 case equivalents. Average bottle price dipped $0.37 to $30.65.
 
 
Direct-to-Consumer Shipments » Month   12 Months  
July 2013 $56 mil
15%
$1,517 mil
12%
July 2012 $49 mil $1,355 mil
     
 
 

DtC Shipments

Merlot Remains Strong in DtC Sales, Pinot Grigio Grows Fast
DtC shipments of Merlot grew 6% in value in 12 months, while Merlot shrank in off-premise sales (Off-Premise page). Pinot Grigio/Gris just passed Merlot in off-premise sales, but it remained relatively small in DtC shipments. Still, Pinot Grigio/Gris grew 24% in the DtC channel compared to the previous 12 months.

DtC Shipment Value

 
 
EXPORT AS PDF »
 
 
Related Articles:
 
 
 
 
01.25.2016

Direct-to-Consumer Shipments Near $2 Billion

Annual report on DtC shipments charts the sales channel in detail

01.18.2016

State of the States Address

Wine Institute expert reports on mini reforms in direct shipping laws at DtC conference

11.23.2015

Taste Wine at Two More Colleges

California and Arizona students now sell wine in school tasting rooms

11.13.2015

Surging Sales for Red Blend Wines

Red blends overtake Merlot; all other industry metrics stay positive

11.05.2015

Do's and Don'ts for DtC

Speaker offers practical tips to increase wine sales

 
Metrics Home    [Total US Wine Sales]    Off-Premise Sales    Direct-to-Consumer    Winery Job Index    Flash Resellers    Winery Database    [Distributor Database]   
 
 
SUBSCRIBE TO WINES & VINES PRINT EDITION »
CONTACT OUR EDITORIAL STAFF »