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June 2015 Data Released on 07.15.2015Offers Up Slightly in JuneTotal offers by flash websites remained higher in 2015 compared to the previous year. June's offers were slightly higher than in 2014 and the 12-month total increased 6%. Last Call Wines had the most offers in June, 85, and its offers came with one of the highest average discounts of 51%.
Flash Reseller Offers » Month 12 Months June 2015 437 2% 6,381 6% June 2014 427 5,992
Following a special focus on flash website offers for Napa County wines in May, Wines Vines Analytics looked at the Sonoma County wines offered in June. The county accounted for 26% of the 6,381 total offers in the past 12 months. Nearly a third of the Sonoma County offers are priced between $15 to $19.99 and more than half were less than $20. Compared to Napa County, there were fewer offers for high priced wines, with websites offering 144 wines priced more than $40 and just 13 for more than $100.
Cabernet Sauvignon and Pinot Noir accounted for about 42% of all offers, with Cabernet just slightly edging out Pinot for the most. Flash websites made 248 offers for Chardonnay making it the third most offered varietal from Sonoma County. The other key difference between Sonoma and Napa county offers is that flash websites had far fewer offers for Sonoma County red blends, but many more for Zinfandel.