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October 2012 Data Released on 11.15.2012Flash Offers for Less Than $20 on the RiseIn the past 12 months, the number of domestic wines offered by wine flash sites for less than $20 steadily increased to nearly 60% of all offers. Compared to the same 12-month period in 2011, total offers are up 40% from 3,242 to 5,252, but offers for wines less than $20 are up by 84%.
Flash Reseller Offers » Month 12 Months October 2011 403 October 2012 440 5,290
In other flash news, the new Prince of Wine flash site debuted in October. Former wine blogger Walid Romaya turned his blog, Prince of Wine at princeofwine.com, into a daily discount site that offered 11 wines in October.
Wine Spies appointed an advisory board to help it "dramatically evolve the site and grow sales." Board members are linked by involvement in related wine businesses: Bill Hambrecht, a wine industry veteran and founder of the tech investment firm WR Hambrecht; Phil Hurst and Paul Dolan, the owners of Truett Hurst winery; and Dan Carroll, a former partner with the investment banking giant TPG.
Related Articles:02.01.2013Wineries Continue to Enter Flash Market
01.01.2013Invino Emerges as Top Flash Site by Offers
01.01.2013The Future of Flash
As the wine industry emerges from recession, online retailers stay bullish
11.01.2012Wine Woot Driven by Fans and Critics
Early player in the flash market looks to stand out through online interaction
11.01.2012Robust Market for Red Blends, Syrah Stagnant
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