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December 2012 Data Released on 01.15.2013

 

Wine Industry Economic Indicators All Green as 2012 Ends

Off-premise sales, direct-to-consumer shipments, flash sales activity and the Winery Job Index all grew in 2012, as confirmed by the December data for each of these metrics. Domestic wine sales in major retail stores reached $5 billion, DtC sales neared $1.5 billion and winery job activity hit an all-time high.

 

 

Off-Premise Sales »	Month		12 Months
December 2011	$462 million	4%	$4,761 million	6%
December 2012	$478 million		$5,033 million
Direct-to-Consumer Shipments »	Month		12 Months
December 2011	$104 million	23%	$1,333 million	10%
December 2012	$128 million		$1,466 million
Winery Job Index »	Month		12 Months
December 2011	70	13%	136	16%
December 2012	79		158

 

Data sources: IRI, ShipCompliant, winejobs.com

 

 

 

 

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