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July 2013 Data Released on 08.15.2013
 
Winery Jobs, DtC Shipments Increase by Double Digits
A dramatically higher pace of winery hiring and a substantial increase in direct-to-consumer shipments highlighted the Wine Industry Metrics for July. Wineries boosted their hiring activity by 29% from the July 2012 level to staff tasting rooms and prepare for harvest. DtC shipments reached their low point of the year so far, but that point was still 15% higher than July 2012. In off-premise sales, domestic wine gained 6% in value.
 
 
Off-Premise Sales
IRI Channels »
Month   12 Months  
July 2013 $533 mil
6%
$7,128 mil
7%
July 2012 $501 mil $6,657 mil
     
Direct-to-Consumer Shipments » Month   12 Months  
July 2013 $56 mil
15%
$1,517 mil
12%
July 2012 $49 mil $1,355 mil
     
Winery Job Index » Month   12 Months  
July 2013 283
29%
187
19%
July 2012 220 157
     
 
Data sources: bw166.com, IRI, ShipCompliant, winejobs.com
 
 
 
 
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