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October 2013 Data Released on 11.14.2013
 
Metrics Grow 6-8% in October as DtC Shipments Break Record
October performance was nearly consistent across the three major metrics of U.S. wine industry health. Off-premise sales grew by 6% from October 2012; direct-to-consumer shipments grew by 8%, and winery hiring activity increased 7%. DtC shipments were especially noteworthy, reaching a record single-month high of $240 million.
 
 
Off-Premise Sales
IRI Channels »
Month   12 Months  
October 2013 $539 mil
8%
$7,342 mil
8%
October 2012 $499 mil $6,768 mil
     
Direct-to-Consumer Shipments » Month   12 Months  
October 2013 $240 mil
8%
$1,556 mil
10%
October 2012 $222 mil $1,418 mil
     
Winery Job Index » Month   12 Months  
October 2013 131
7%
192
21%
October 2012 122 159
     
 
Data sources: bw166.com, IRI, ShipCompliant, winejobs.com
 
 
 
 
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