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October 2013 Data Released on 11.14.2013
 
Metrics Grow 6-8% in October as DtC Shipments Break Record
October performance was nearly consistent across the three major metrics of U.S. wine industry health. Off-premise sales grew by 6% from October 2012; direct-to-consumer shipments grew by 8%, and winery hiring activity increased 7%. DtC shipments were especially noteworthy, reaching a record single-month high of $240 million.
 
 
Off-Premise Sales » Month   12 Months  
October 2012 $499 million
6%
$6,768 million
7%
October 2013 $528 million $7,233 million
     
Direct-to-Consumer Shipments » Month   12 Months  
October 2012 $222 million
8%
$1,418 million
10%
October 2013 $240 million $1,556 million
     
Winery Job Index » Month   12 Months  
October 2012 122
7%
159
21%
October 2013 131 192
     
 
Data sources: IRI, ShipCompliant, winejobs.com
 
 
 
 
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