Wines & Vines Home
   
 
Welcome Guest
LOGIN |  CREATE ACCOUNT
 
Wine Industry Metrics   Please select:
  
  METRICS EMAIL SIGN UP »
WinesVinesAnalytics  
 
April 2012 Data Released on 05.15.2012
 
52-week Growth Rate for Domestic Table Wine Rises to 8%
Off-premise sales of domestic table wine shot up 11% in the four weeks ending April 15, which was enough to boost the more inertia-laden 52-week growth to 8%. A very positive Easter holiday appeared to be the main driver, and helped domestic sparkling wines to increase 27% in dollar sales over a year ago.
 
 
Off-Premise Sales » Month   12 Months  
April 2012 $386 million
12%
$4,842 million
9%
April 2011 $345 million $4,451 million
     
 
 

Domestic sparkling wine benefited especially during the spring holiday period, as sales totaled $20.5 million in the big food and drug stores where SymphonyIRI, a Chicago-based market research firm, reviews check stand scan data.

Easter Effect on Dollar Sales

 

Easter Effect on Growth Rates

 

Easter sales this year were recorded in the four weeks ending April 15, during which domestic table wine sales hit $384 million. The similar period in 2011 was Easter-less, and wine sales then grew only 2%.

 
 
EXPORT AS PDF »
 
 
Related Articles:
 
 
 
 
06.09.2015

U.S. Wine Prices Jump in B.C.

U.S. Wine Prices Jump in B.C. Revamp of province's pricing structure favors Canadian bottles

06.05.2015

Making Your Wine Brand Stand Out

BevMo wine executive discusses current market trends, private label growth

05.29.2015

California ABC Not Trolling for Miscreants

Department counsel clarifies regulations that pose trouble for wineries

05.06.2015

Washington Wineries Welcome Portable License

Lawmakers OK permit allowing 12 offsite tasting/sales events per year

04.16.2015

Lake County's Leading Varieties on the Rise

'Momentum 2015' highlights market trends and grower programs

 
Metrics Home           Off-Premise Sales           Direct-to-Consumer           Winery Job Index           Flash Resellers           Winery Database          
 
 
SUBSCRIBE TO WINES & VINES PRINT EDITION »
CONTACT OUR EDITORIAL STAFF »


 
Wines & Vines Home
 
866.453.9701 | 415.453.9700 | Fax: 415.453.2517
65 Mitchell Blvd., Ste. A San Rafael, CA 94903
info@winesandvines.com
 
 





Home  |  About Us  |  Editors  |  Subscribe  |  Print Edition  |  Digital Edition

Advertise  |  Site Map  |  Contact Us  |  Privacy Policy
 
 
Copyright © 2001-2015 by Wine Communications Group, Inc. All Rights Reserved.
No material may be reproduced without written permission of the Publisher.
Wines&Vines does not assume any responsibility for any unsolicited manuscripts or materials.