Wine Industry Metrics   Please select:
  
  METRICS EMAIL SIGN UP »
WinesVinesAnalytics    
 
August 2012 Data Released on 09.14.2012
 
Sales of domestic table wines at major U.S. food and drug stores in the four weeks ending August 5, 2012, grew 8% over a year ago. Sales surpassed the already strong 52-week growth rate by 1%.
 
 
Off-Premise Sales
IRI Channels »
Month   12 Months  
August 2012 $363 mil
8%
$4,885 mil
7%
August 2011 $338 mil $4,557 mil
     
 
 

Cabernet Sauvignon sales helped bolster the overall growth of table wine, especially in the higher price segments.

Cabernet Sauvignon Growth Rates By Price Segment

Consumers spent most of their Cabernet Sauvignon money on middle-priced wines at retail stores, in contrast to direct-to-consumer sales where the highest priced segments brought in the most dollars.

Cabernet Sauvignon Market Share By Price Segment

 
 

About IRI Channels

Sourced from IRI, these figures cover sales in multiple-outlet and convenience store channels. These include grocery, drug, mass marketers, membership clubs, dollar and convenience stores. Liquor store sales are not included.

 
 
EXPORT AS PDF »
 
 
Related Articles:
10.10.2016
Total Wine Tells All
Alcohol retailer plans to have 200 stores by 2018
09.14.2016
Wal-Mart to Sell Wine in Ontario
Thirteen grocery stores selected to offer domestic and imported wines
08.10.2016
Wine Packaging Designer Encourages Innovation
Founder of international design firm says 'nothing is insurmountable'
07.21.2016
How to Sell Riesling
Executives from Chateau Ste. Michelle, Costco uncover why the varietal still confuses consumers
06.17.2016
Colorado Gets Liberal with Liquor Law
State lawmakers agree to phase in retail sales of wine, beer and spirits
 
Metrics Home    Total U.S. Wine Sales    Off-Premise Sales    Direct-to-Consumer    Winery Job Index    Flash Resellers    Winery Database    Distributor Database   
 
 
SUBSCRIBE TO WINES & VINES PRINT EDITION »
CONTACT OUR EDITORIAL STAFF »