Wine Industry Metrics   Please select:
  
  METRICS EMAIL SIGN UP »
WinesVinesAnalytics    
 
October 2013 Data Released on 11.14.2013
 
October Sales Up From 2012; Both Table and Sparkling Wines Grow
Off-premise sales of domestic wines in October dipped from their September level but surpassed October 2012 by 6%, according to IRI, the Chicago, Ill.-based market-research firm. Sales during the 52 weeks ending in October rose 7% compared to a year earlier. Domestic table wine and sparkling wine grew at virtually the same rate, although table wine was 22 times larger in value.
 
 
Off-Premise Sales
IRI Channels »
Month   12 Months  
October 2013 $539 mil
8%
$7,342 mil
8%
October 2012 $499 mil $6,768 mil
     
 
 

Chardonnay Sales by Price and StoreType

Bottles Below $8 Account for 73% of Convenience Store Chardonnay Sales

The most popular varietal or wine type sold in convenience stores during the past year was the same as in other stores: Chardonnay, with a 26% share of sales. IRI numbers show that convenience store shoppers reached for lower priced Chardonnay more often than shoppers in other stores. Bottle prices below $8 accounted for 73% of convenience store Chardonnay sales, while in other stores the figure was 44%.

 
 
EXPORT AS PDF »
 
 
Related Articles:
05.11.2016
Bill Would Clip Wine Coupons
Wine Institute supports measure opposed by grocers in California
03.02.2016
Wine Communications Group and BW166 Acquire Gomberg, Fredrikson & Associates Publications
Deal to strengthen Wines & Vines' influential industry data and analysis
02.24.2016
Forecast Calls for Continued Sales in Oregon
Wine industry facing generational shifts as baby boomers age, says speaker at Oregon Wine Symposium
01.28.2016
Predicting the Wine Industry of Tomorrow
Second general session of Unified Symposium focuses on future of sales and technology
01.27.2016
Short Crop Drives Premium Demand
Speakers at Unified Symposium confirm 'trading up' hurts value brands; growers pulling out vines
 
Metrics Home    [Total U.S. Wine Sales]    Off-Premise Sales    Direct-to-Consumer    Winery Job Index    Flash Resellers    Winery Database    [Distributor Database]   
 
 
SUBSCRIBE TO WINES & VINES PRINT EDITION »
CONTACT OUR EDITORIAL STAFF »