|Wine Industry Metrics||Please select:||METRICS EMAIL SIGN UP|
February 2014 Data Released on 03.13.2014Off-Premise Sales Growth Continues Steady 7% ClimbStore sales of domestic table and sparkling wine reached $590 million in February at the food, drug, liquor and convenience stores monitored by IRI, the Chicago-based market research firm. This was a 7% value increase from February 2013, and also matched the 12-month growth rate of 7%. Imports grew less than 2%.
IRI Channels »
Month 12 Months February 2014 $601 mil 10% $7,560 mil 9% February 2013 $549 mil $6,939 mil
Red blends/Meritage wines grew the fastest of any major varietal or type during the 12 months ending in February. Fume/Sauvignon Blanc was No. 2 in growth rate and Pinot Noir was No. 3. Cabernet Sauvignon also grew well considering its much larger base. Syrah is not shown because its total sales were smaller than these eight types. Its sales dropped by 12%.
Sales of red blends and Meritage wines priced from $8 to $10.99 including such domestic brands as Apothic and Menage a Trois far outstripped sales at other price points during the 12 months ending in February, according to IRI.
Related Articles:05.11.2016Bill Would Clip Wine CouponsWine Institute supports measure opposed by grocers in California03.02.2016Wine Communications Group and BW166 Acquire Gomberg, Fredrikson & Associates PublicationsDeal to strengthen Wines & Vines' influential industry data and analysis02.24.2016Forecast Calls for Continued Sales in OregonWine industry facing generational shifts as baby boomers age, says speaker at Oregon Wine Symposium01.28.2016Predicting the Wine Industry of TomorrowSecond general session of Unified Symposium focuses on future of sales and technology01.27.2016Short Crop Drives Premium DemandSpeakers at Unified Symposium confirm 'trading up' hurts value brands; growers pulling out vines