Napa, Calif.—The Carneros Wine Alliance, a group of wineries and grapegrowers in the Carneros AVA that includes parts of Napa and Sonoma counties, has launched a new online publicity campaign and redesigned website carneros.com. Entitled “The Voices of Carneros,” the campaign features local Carneros winemakers and growers discussing the unique attributes of the cool-climate region known for Chardonnay, Pinot Noir and sparkling wines. “The Carneros region is as authentic as those who live and work here, and we hope that these shared insights and tips will entice people to visit our region whenever they come to Napa or Sonoma,” said T.J. Evans, the Carneros Wine Alliance chair and winemaker for Domaine Carneros.