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March 2018 Data  -  Released on April 13, 2018
 
DtC Growth Marches Forward with 10% Gain
Direct-to-consumer (DtC) shipments rose 10% in March versus a year earlier, Wines Vines Analytics/ShipCompliant by Sovos reported, topping $342 million. Case volumes gained 12% to 642,516. Northwest wineries continued to increase utilization of the channel. Oregon added 35% to top $163 million in the latest 12 months. Washington was close behind at 28%, with shipments approaching $108 million. Oregon shipments saw an average bottle price of $39.37, while Washington averaged $33.57 a bottle.
 
 
Direct-to-Consumer Shipments » Month   12 Months  
March 2018 $342 mil
10%
$2,758 mil
13%
March 2017 $311 mil $2,436 mil
     
 
 

DtC shipments increased 10% to $342 million in March versus a year ago.

 

DtC case volume totaled 642,516 in March, up 12% from a year ago.

 

Oregon posted a 35% gain in shipments in the latest 12 months, while Washington shipments rose 28%.

 

 

Oregon shipped wines worth an average of $39.37 a bottle in the latest 12 months, up from $38.07 a year ago. Washington shipments averaged $33.57 a bottle, up from $32.27 a year ago.

 

 
 
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