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March 2014 Data Released on 04.14.2014
 
DtC Sales Reach $213 Million in March
Direct-to-consumer wine shipments from U.S. wineries jumped 20% higher in value in March compared to the same month in 2013. The large monthly total of $213 million reflected spring activity in wine club shipments plus an overall increase in purchases.
 
 
Direct-to-Consumer Shipments » Month   12 Months  
March 2014 $213 mil
20%
$1,634 mil
10%
March 2013 $177 mil $1,483 mil
     
 
 

DtC Shipments

 

Four years of data from the Wines & Vines/ShipCompliant model show that the average price per bottle for wines shipped direct to consumer from wineries producing less than 1,000 cases has dropped by $10 to $45.74 since 2011, while wineries making 1,000 - 4,999 cases saw their average price increase by $16 per bottle to $53.78. Average prices from the three tiers of larger wineries remained much more stable. The middle tier wineries producing 5,000 – 49,999 cases maintained the highest volume and value each year.

DtC Average Bottle Price By Winery Size

 

 
 
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