Netafim introduces irrigation options  
Netafim USA, Fresno, Calif., now has a low volume control zone kit with an available "no control valve" option. The new In-Line Check Valve body design prevents water backflow and drainage. DripNet PC is an economical heavywall irrigation solution for permanent crops. For information, visit netafimusa.com.

See video of Etched Images
Etched Images, Napa-based wine bottle etching and painting company, is showcasing its decoration processes on video at viddler.com/explore/bobbarclay/videos/20/.

ShipCompliant touts licensing
Direct shipping specialist ShipCompliant introduced a service designed to speed the direct-marketing process; learn more at EasyWineLicensing.com. From Oct. 1 to Oct. 31, Wines & Vines readers will receive 10% off license service fees. Enter coupon code WINESANDVINES at checkout.

Radoux forest wins sustainable award
Cooperage Tonnellerie Radoux, Santa Rosa, Calif., was recognized by the Program for the Endorsement of Forest Certification, which guarantees that a specific quantity of its French oak barrels is harvested from sustainably managed forests. Nicolas Mähler-Besse was promoted to general manager of the Sonoma County cooperage. Learn more at radouxcooperage.com.

News from Vinquiry
Denise Gardner has joined the wine lab's Napa office as a sensory scientist. Winemaker Don Frazer will collaborate with consulting, technical support and internal project management. Former Foppiano winemaker Bill Regan joined as a technical sales representative. Samantha Kollar returned to the Windsor branch as technical and customer support director. Vinquiry launched a new yeast collection. For details, visit vinquiry.com.

Tonelería Nacional develops oak profiles
The Chilean cooperage, which supplies Mistral barrels and various oak alternative products in the U.S., has developed new organoleptic oak profiles using chromatographic analyses from the Excell Laboratory to profile 25 oak compounds and accurately control flavor concentration for improved wood aromas. For details, visit toneleria.com.

WineWeb adds social media
WineWeb.com now includes a winery social media component as a free enhancement to customers using its enhanced website of premier bundle of services. Social media including Twitter, Facebook, LinkedIn, Ping.fm, del.icio.us, Wine2.0, Open wine Consortium, Cellar Tracker, Snooth and VinCellar can be integrated into winery websites. WineWeb also released an iPhone web app component. For details, visit services.wineweb.com.

Farella Braun + Martel adds attorney
The San Francisco/St. Helena legal firm hired Tiffanie De Liberty, former Kendall Jackson vice president/senior counsel, as a special counsel focused on alcohol and beverage industry issues.

Phyterra yeasts fight hydrogen sulfide
Napa-M, Napa-S and California Red are the first three strains of a proprietary hydrogen sulfide-reducing wine yeast from Phyterra, Vancouver, B.C. For details, e-mail sales@phyterra.com.

Inertia, Compli form alliance
Inertia Beverage Group and Compli formed a strategic alliance to offer a full set of integrated compliance tools for direct-to-consumer and direct-to-trade wine sales. The alliance will add to the compliance service assets Inertia recently acquired from New Vine. For details, visit inertiabev.com.